What is The New Black AI
The New Black AI is an AI platform for fashion brands.
It helps brands to generate realistic AI fashion models for their products, to create E-commerce visuals and videos and also to design their products.
Used by 1,000+ fashion brands
What you can do with it

Studio
Create visuals
AI model photos, virtual try-ons, product photos (ghost mannequin, packshots, new backgrounds), videos, 4K images, designs and sketches.

Brand Manager
Distribute visuals
Send your visuals to your Shopify product pages, plan your social posts and ads, and see what sells.



Tools
Prepare production
Tech packs with PDF export, moodboards and lookbooks.

Agents
Work with an AI agent
Your agent uses the same tools as you, in your name — every account has one.
API & MCP
Build on it
A public API and an MCP server for developers and AI assistants like Claude and ChatGPT.
Who it is for
Fashion brands of every size, from independent designers to established labels, especially brands that sell online on Shopify.
Since when
Launched in March 2023, among the first AI applications built for fashion.
Your next collab isn't with humans
Brands can sign a collection with TNBAI, our AI fashion house.
Apply for a collab
