Fashion AI For Brands
The New Black AI helps fashion brands design, market and sell their products with AI models, E-commerce photos & videos
Fashion Brand Visuals That Sell Better
Create AI fashion visuals
AI Fashion Studio
The New Black AI designs clothing and generates AI fashion models, virtual try-ons and E-commerce visuals for your products.
Bulk generation available
Create projects
Work with your team
Connect your platforms
MCP available
API available
More from the platform
Special tools
Integrated
with your channels
Connect your Shopify store, your social accounts, Claude and ChatGPT, and send what you create directly where it has to go.
Connect my platformsShopify
Sync your catalog and create visuals for every product.
Social platforms
Publish or schedule to Instagram, TikTok, YouTube, Pinterest, X and Threads.
MCP
Create your visuals inside Claude or ChatGPT, in the middle of a conversation.
An AI employee for your brand
Fashion AI agent
Mila, your AI agent, uses the app for you, helps you while you work, and handles tasks while you're away — with exactly your rights, nothing more.
Creates in the studio
Every workflow: models, try-on, videos, tech packs, from your own photos.
Publishes on your channels
Seven networks, dated on the agenda or held for your review first.
Runs your Shopify store
Reads sales, traffic and ads; edits listings, writes pages, launches campaigns.
Works on a schedule
Every Monday, every month, tomorrow at 9: tasks given once run on their own.
Knows your brand
Reads your files, your visual styles and your notes, and remembers what it learns.
Asks before it spends
A budget, a post, a deletion: it waits for your yes. Your rights, never more.
Built for
fashion teams
Bring your team: seats come with every plan, unlimited from Business.
Start creatingBuilt for teams
Seats included with every plan, unlimited from Business. Create projects together.
Bulk generation
Generate your whole catalog on-brand, in minutes.
Build your Visual style
Every generation stays consistent with your identity.
Learn
the essentials
Guides and features to run a fashion brand with AI, from the first design to the product page.
All articles
Main AI Fashion Use-cases
One workspace to design clothing, create AI models and e-commerce visuals, and prepare production.
Explore featuresAI Fashion Design
Create and transform clothing designs from a prompt, a sketch or a reference image: change fabrics and colors, make ghost-mannequin and flat shots, and send them to Shopify.
Open the AI fashion design generatorAI Fashion Models
Turn product photos into realistic models wearing your clothing, jewelry, shoes or bags, with no photoshoot. Swap the model, change the scene, keep one look with Visual style.
Open the AI fashion model generatorAI Virtual Try-On
Put the products you sell onto a model you upload and get campaign-ready visuals. Swap the model, change the scene, upscale to HD and send it all to Shopify.
Open the AI virtual try-onAI Tech Pack
Factory-ready tech packs filled by AI: size charts, grading and bill of materials, flat sketches from your images, PDF export and an AI check before the factory.
Open AI tech pack generatorFrequently asked
What is The New Black AI?+
The New Black AI is the AI platform for fashion brands: generate AI fashion models and product photos from your products, run virtual try-ons, design clothing with AI, draft factory-ready tech packs, and sell through your Shopify store and social accounts — with a fashion AI agent that can do the work for you. One workspace, from the first sketch to the sale. Free credits at signup, plans from $15 a month, an API and an MCP server for Claude and ChatGPT.
What is AI fashion design?+
AI fashion design is the use of generative AI to create and visualise garments: a designer describes a piece, uploads a sketch or a fabric, and the AI renders it as a finished product, on a model, in a scene, ready to iterate. On The New Black AI it goes further: the same design becomes a product photo, a video, a tech pack for the factory and a listing on your store, without leaving the workspace.
What are AI fashion models and virtual try-ons?+
AI fashion models are photorealistic models generated by AI to wear your garments: upload a product photo, a flat lay or a ghost mannequin, and get on-model images in any pose, setting or body type — no shoot to book. A virtual try-on puts a real garment on a chosen person or model while keeping its colour, fabric and fit. Brands use both for product pages, lookbooks, ads and social posts, in photos and in video.
What is a fashion AI agent?+
A fashion AI agent is an AI that works for your brand the way a team member would. On The New Black AI it creates in the studio with every workflow, publishes on Instagram, Facebook, TikTok, Pinterest, X, YouTube and LinkedIn, runs your Shopify store — sales, traffic, listings, articles, ads — and works on a schedule. It knows your brand files and your notes, acts with your rights and never more, and asks before it spends, publishes or deletes.
Does The New Black AI work with Shopify?+
Yes. Connect your store once and three tools work on it. Shopify Manager runs the store: publish images and videos from the studio to your product pages, create and edit products, score and improve each listing, follow inventory, change the pictures of your home page, pages and articles, write new articles and pages, and read your sales, profit and loss, traffic and search performance in one place. Social Media plans and publishes your posts. Ads launches and follows your campaigns on Meta, Google, Pinterest and X.
