4K AI fashion images and 1080p video
Published 30 September 2026 · Updated 11 November 2026
Some fashion pictures need more than a screen: a printed lookbook, a billboard, a product page where the shopper zooms into the stitching. The New Black AI now has a third level of quality for that, Ultra AI, next to Standard and Pro: pictures in 4K with the best image model we run, and videos in 1080p with the best video model, in the same workflows you already use.

The picture above was made with Ultra AI: 3,584 by 4,800 pixels, every bead of the embroidery readable.
Standard, Pro and Ultra
| Standard AI | Pro AI | Ultra AI | |
|---|---|---|---|
| Pictures | 1 credit | 3 credits, 2K | 7 credits, 4K |
| Videos | 2.2 credits a second | 4.4 credits a second | 15 credits a second, 1080p, 4 to 15 seconds |
| Plan | any account | any plan | pictures from the Pro plan, video on any plan |
Pro pictures moved from 1K to 2K on 29/09, at the same price. Every video workflow, guided (UGC Video, Model Walk, Product 360 and the others) or Image to Video, is open to every account in Standard; Pro and Ultra come with any plan.
Where Ultra is offered
- Pictures: every image workflow that has it, from Create a Product and Product to Model to Virtual Try-On, ghost mannequin, flat lay, color changer and swap fabrics.
- Videos: Image to Video, UGC Video, Model Walk, Product 360, Model 360, Try-on Video, Outfit Transition, Detail Close-up, Editorial Lookbook and Fashion Ad.
- Everywhere else too: through the API and for your AI agents, with the same prices.
How it works
- 1.Open a workflow in the studio.
- 2.Next to Standard and Pro, choose Ultra AI. The button shows the exact credits before you generate.
- 3.For a video, pick a length from 4 to 15 seconds.
- 4.Generate. The creation lands in your grid like any other, ready to download, publish to a Shopify product or place in a lookbook.
When to choose Ultra
| Use | Level |
|---|---|
| Social posts, tests, first ideas | Standard |
| Product pages, ads, most lookbooks | Pro (2K) |
| Print, large formats, zoom on fabric and embroidery, hero images | Ultra (4K) |
| A hero video for a campaign or a homepage | Ultra video (1080p) |
A picture already made can also be enlarged later with Enhance to HD; Ultra makes it at 4K from the start, with the detail generated rather than added.
More on video in the AI fashion video generator; on putting pictures in a book in Online fashion lookbook maker. Plans are on the pricing page.
Frequently asked questions
Can The New Black AI make 4K fashion images?+
Yes. Choose Ultra AI in an image workflow: the picture is made in 4K for 7 credits, from the Pro plan.
What is the difference between Pro and Ultra?+
Pro makes pictures in 2K for 3 credits; Ultra makes them in 4K with our best image model for 7 credits. For video, Ultra runs our best video model in 1080p.
How much does an Ultra video cost?+
15 credits a second: 75 credits for 5 seconds. Ultra clips last 4 to 15 seconds.
Which plan do I need for Ultra?+
Ultra pictures open from the Pro plan. Ultra video comes with any plan, on every video workflow.
Is Ultra available in the API?+
Yes, and to your AI agents, at the same prices as in the studio.
Should I use Ultra or upscale to HD?+
Ultra when you know the picture will be printed or zoomed: it generates the detail at 4K. Enhance to HD enlarges a picture you already have.
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