Editorial Lookbook: your model in a magazine-style shot
The clip starts exactly on your model photo and brings it to life the way a campaign film would: a poised pose with subtle movement, wind in the hair, cinematic light, a slow camera move. No walking, no cuts: the still, alive.
Updated 2 October 2026
- 1Upload the model
- 2Set the mood
- 3Choose the format and the length
How it works
Upload the model
A photo of the person, in the setting and the light you want to keep.
Set the mood
Wind in the hair, golden hour, a slow push-in, the camera drifting sideways.
Choose the format and the length
The format follows the photo or the one you pick. 5 to 30 seconds.
What Editorial Lookbook is for
The campaign film is a still that breathes: the model holds the pose, the hair moves in the wind, the light shifts, the camera drifts. No walking, no cuts. Editorial Lookbook does exactly that from one model photo, from Product to Model, Virtual Try-On or your own shoot, and keeps the setting and the light you chose.
Use it as a lookbook that moves, a homepage hero, a story per look, or the opening of a Fashion Ad. For a model who walks and turns, Model Walk is the other workflow.
Where the clip goes
The clip lands in your studio grid next to the image it came from, in the same project. From there it can be added to a Shopify product from the Product section of its window, posted to Instagram, TikTok, YouTube, Pinterest, X or Threads from the Brand Manager's social agenda, upscaled to HD, or handed to an AI agent that schedules the posts for you. This workflow is open to every account, with or without a plan, and runs at two levels: Standard in 720p for everyone, and Pro in 1080p with any plan. The price is shown on the button before you generate: 11 credits for a 5 second clip and 22 for 10 seconds on Standard, 22 credits for 5 seconds and 44 for 10 on Pro.
Frequently asked questions
What is the difference with Model Walk?+
Model Walk makes the model walk, turn and pose, runway style. Editorial Lookbook keeps the pose and adds atmosphere: wind, light, a slow camera move, campaign style.
Does the face change?+
No. The clip opens on your exact photo; face, outfit and setting stay as in the picture.
How do I set the mood?+
In the Mood field: wind in the hair, golden hour, a slow push-in, the camera drifting sideways. Or pick a suggestion.
Which formats and lengths?+
Auto keeps the shape of the photo; otherwise vertical, 3:4, square, 4:3 or landscape. 5 to 30 seconds.
Which plans can use it?+
Editorial Lookbook is open to every account, including without a plan, within your credits. Standard (720p) runs for everyone; Pro (1080p) comes with any plan. Standard, in 720p, costs 2.2 credits per second: 11 credits for a 5 second clip and 22 for 10 seconds. Pro, in 1080p, costs 4.4 credits per second: 22 credits for 5 seconds and 44 for 10. The exact price is shown on the button before you generate.
Try it yourself
Everything on this page was made in the studio. Your first designs are minutes away.
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