UGC Video: your product presented to camera
A product photo becomes a short social clip: a presenter holds the piece, turns it toward the camera and says the line you wrote, in a real room with natural light. The voice is generated with the video, lip-synced, so the clip is ready for a story or a reel without editing.
Updated 9 October 2026
- 1Upload the product photo
- 2Write what the presenter says
- 3Choose the format and the length
How it works
Upload the product photo
One image of the product, on white or on a model. The clip keeps its shape, colours, print, logo and text.
Write what the presenter says
One or two sentences, in the presenter's own words. The line is spoken to camera; keep it short for a 10 second clip, a little longer for 15.
Choose the format and the length
Vertical for stories and reels, square or landscape for a product page. 10 or 15 seconds.
Use your own model as the presenter
UGC Video can also take a photo of your model. Add the picture in the optional Model photo slot, next to the product, and the presenter in the clip is that exact person, wearing or holding your piece and speaking your line. Leave the slot empty and describe the presenter in words instead. A brand that works with the same face across its shoots, or with its own ambassador, keeps that face in its UGC clips too, and the same model photo works in Ad Creative for the campaign stills.
What UGC Video is for
UGC stands for user generated content: the handheld, to camera, "look what I got" clip that performs on stories and reels because it looks like a customer, not an ad. Shooting one takes a presenter, a room, a phone and a day. Here it takes the product photo and one line. The presenter, the room and the natural light are generated; the product is yours, kept as photographed: shape, colours, print, logo, text on the label.
Use it for a launch story, a reel per product, a variant per market with the line translated, or a batch for the whole catalogue with Bulk generation.
Where the clip goes
The clip lands in your studio grid next to the image it came from, in the same project. From there it can be added to a Shopify product from the Product section of its window, posted to Instagram, TikTok, YouTube, Pinterest, X or Threads from the Brand Manager's social agenda, upscaled to HD, or handed to an AI agent that schedules the posts for you. This workflow is open to every account, with or without a plan, and runs at two levels: Standard in 720p for everyone, and Pro in 1080p with any plan. The price is shown on the button before you generate: 22 credits for a 10 second clip and 33 for 15 seconds on Standard, 44 credits for 10 seconds and 66 for 15 on Pro.
Frequently asked questions
Does the presenter really say my line?+
Yes. The line you write in What the presenter says is spoken to camera and lip synced, with the voice generated together with the video. Keep it to one or two sentences for 10 seconds, a little more for 15.
Will the product look like my product?+
The clip keeps the shape, the colours, the print, the logo and the text of the product photo. Give it a clean photo, on white or on a model, with the details visible.
Can the presenter be my own model?+
Yes. Add a photo of your model in the optional Model photo slot and the presenter is that person, with your product. Without a photo, you describe the presenter in a sentence and the studio creates one.
Which formats and lengths?+
Vertical 9:16 for stories and reels, square, 4:3 or 16:9 landscape for a product page. 10 or 15 seconds.
Which plans can use it?+
UGC Video is open to every account, including without a plan, within your credits. Standard (720p) runs for everyone; Pro (1080p) comes with any plan. Standard, in 720p, costs 2.2 credits per second: 22 credits for a 10 second clip and 33 for 15 seconds. Pro, in 1080p, costs 4.4 credits per second: 44 credits for 10 seconds and 66 for 15. The exact price is shown on the button before you generate.
Can I make one for every product at once?+
Yes, with Bulk generation: one line, one format, up to thirty products in a run, each clip filed under its product.
Try it yourself
Everything on this page was made in the studio. Your first designs are minutes away.
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