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Collaborate with The New Black AI: apply with your brand

Published 21 September 2026

A house that designs with AI works with brands that make things. The New Black AI now takes applications from brands that want to collaborate: tell us about your brand and your project on the collabs page, and the team reviews every application.

Editorial fashion photograph generated with The New Black AI

What a collaboration is

A brand brings a product, a collection or an idea; the house brings the studio, its creative direction and its channels. What comes out is decided together: visuals for a launch, a capsule imagined with the studio, a lookbook, a campaign shot without a shoot. The collabs page is where it starts.

How it works

1. Open the collabs page and sign in. 2. Tell us about your brand and your project in one field: who you are, what you make, what you would like to do. 3. The team reviews every application and answers.

Why it matters

The studio makes a lot possible for a brand that has never had a campaign budget: model photos, videos, a lookbook, a tech pack. A collaboration is the way to do it with the house rather than alone, and to have the result seen.

The house's own work is on its networks every other day, from the week agenda.

Frequently asked questions

Who can apply?+

Any brand with a product and a project.

What do I need to send?+

A few lines about your brand and the project you have in mind, on the collabs page.

Is there a cost?+

Applying costs nothing. What a collaboration involves is agreed together once the team has answered.