Facebook Posts and Stories from Your Store: The New Black AI
Published 24 September 2026
A Facebook Page is where many fashion brands still meet their oldest customers. The New Black AI now connects it: publish to your Page from the studio and from the Store's agenda, as a post or as a Story, and see each post's likes and comments on the calendar.

What you get
- The connection: in Connectors, Facebook Page, granted once from your Meta account.
- Two formats, named: when you post from the Store's Newsletter & social, Facebook offers Post and Story as two separate lines, so you always know which one goes out. A Story takes one image or one video. YouTube does the same with Short and Video.
- The reading: on the week agenda, each Facebook post shows its likes and comments; the Analytics view adds posts, likes, comments, shares, followers, reach and impressions on the window.
How it works
1. Connect the Page in Connectors. 2. Post from the studio, from a creation's Publish tab, or from the agenda in Store › Newsletter & social, with the other networks on the same card. 3. Pick Post or Story on the Facebook line, and publish.
Why it matters for a merchant
Instagram, TikTok, X, Pinterest, YouTube and now Facebook go out from one card, each in its own format. A Story that disappears in a day and a post that stays on the Page are not the same gesture, and the composer names them instead of guessing.
Posting to the other networks is in Publish fashion videos to TikTok from the studio and Weekly social media agenda for fashion brands. Reading the results is in Klaviyo and social analytics in one place. The agenda's feature page is Social media agenda for Shopify fashion brands.
Frequently asked questions
Can a Story carry several pictures?+
No. A Story takes one image or one video; a post takes several.
Do I need a Shopify store?+
No. The Facebook connection and the agenda work without one.
Is there a limit on channels?+
No. Connect the ones you use; a channel that is not connected simply shows its Connect card.
Related articles
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