Upload Your Own Photos and Videos into the Studio
The studio generates; a brand also has a hard drive. The New Black AI takes your own photos and videos into the studio from the place you work, the main grid, a project or the Shopify view, and they land where you sent them, ready for any workflow.
Updated 20 September 2026
- 1Press Upload where you are
- 2Choose the file
- 3Use it like a creation
How it works
Press Upload where you are
Grid, project or product view; the file is filed there.
Choose the file
JPG, PNG, WebP for images; MP4, MOV, WebM for videos.
Use it like a creation
As the product for Product to Model, the person for Virtual Try-On, the clip for Edit Video, or the file to publish.
Why it matters
Most of what a brand needs to work on already exists: last season's shoot, the factory packshots, a clip from a phone. Bringing them in at the point of use means every workflow starts from the real product.
Read more in Upload your own photos and videos. Upload lives in the design studio and every other studio.
Frequently asked questions
Which formats?+
JPG, PNG, WebP, MP4, MOV, WebM.
Are my uploads private?+
Yes. Everything you upload and generate is private to your account, never shown to other users and never used to train any model.
Can I run video workflows on an uploaded clip?+
Yes, every video workflow accepts your own footage.
Try it yourself
Everything on this page was made in the studio. Your first designs are minutes away.
Open the studioRelated features
- Shopify Product Page Optimization ScoreEach Shopify product gets a score for how well its page is optimised: photos, videos, description, SEO fields. Open the score to see what is missing and fix it from the studio.
- Shopify Product Performance: Traffic, Add-to-Cart and ConversionA pixel you enable in one click on Shopify feeds your Store page with traffic, add-to-cart rate and conversion rate per product, combined with sales into one performance score.
- Shopify Sales Next to Your VisualsIn the studio's Shopify view, each product's Performance tile reads your store's sales: enable it once and the creations you make for a product sit next to what that product sells.
- AI Blog Writer for Shopify StoresFrom the Store page, SEO tab: give a brief, get a draft article or page, edit it, and save it to Shopify as a draft you publish yourself, written next to the Search Console queries it should answer.
- Shopify Sales Channels per ProductEach product on your Store page shows on how many sales channels it is sold. Click the number to put it on Online Store, Shop, Instagram, Google, or take it off. The change is written to Shopify.
- Create Shopify Products from the StudioIn the studio's Shopify view, a Create a product button asks for a title and creates the product in your store, then the visuals you generate publish straight to its page.
- Publish AI Visuals to Shopify Product PagesOpen a creation, choose the product, and the image or video lands on its Shopify product page. Unpublish from the same tab. Also available from the API with the publish scope.
- Social Media Agenda for Fashion BrandsA week agenda in your Store with a row per network: Instagram, Facebook, Threads, Pinterest, X, YouTube and TikTok. Schedule creations or your own files; existing posts appear on their day.