Google Search Console for Your Shopify Store
The New Black AI integrates Google Search Console into your Store: Store › Traffic › SEO shows the queries people type to find your store and the pages that answer them, with clicks, impressions and positions on the period you chose.
Updated 2 October 2026
- 1Connect Search Console
- 2Read Store › Traffic › SEO
- 3Write what the queries ask for
How it works
Connect Search Console
In Connectors, with the Google account that owns the store's property.
Read Store › Traffic › SEO
Queries and pages, clicks, impressions, average position, against the previous period.
Write what the queries ask for
The AI blog writer sits next to the list: a brief, a draft, published or saved as a draft in Shopify.
Why it matters
Search Console is the one free source that says what people actually search for before they reach a store, and most merchants never open it. Putting it next to the content tools makes it a to-do list instead of a report.
Read more in Google Search Console for fashion stores. The SEO tab is on the Store page.
Frequently asked questions
Which Google account?+
The one that owns the Search Console property of your store.
Can I compare periods?+
Yes, with the period switch of the Store page.
Does it work without Shopify?+
Yes. Search Console reads any site you own.
Can I see which page Google sends each search to?+
Yes. Every query shows the page of your store that Google ranks for it, clickable, beside its clicks, impressions and position.
Can I write the page a query is missing?+
Yes. Store › Content drafts an article or a page from a brief, or rewrites an existing one, with the SEO title and meta description filled in.
Does it change anything in my Search Console?+
No. The connection only reads your property's data.
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